How important is AI in SEO jobs already? 2,360 listings analyzed across Germany, UK & USWe read every SEO, content and AI Search job listing on LinkedIn and Indeed in Germany, the UK and the US, first in May 2026 and again in September 2026.Research
Original studies with first-party data. We run the experiments and publish what came out, including the parts that did not work.
- How important is AI in SEO jobs already? 2,360 listings analyzed across Germany, UK & USWe read every SEO, content and AI Search job listing on LinkedIn and Indeed in Germany, the UK and the US, first in May 2026 and again in September 2026.
Can ChatGPT recommend brands missing from its site: searches?Radyant found 1,344 brand mentions in 8,570 ChatGPT answers with no own-domain site: target. A text review confirmed recommendations for 19 client brands.
Which sources do LLMs use when buyers search for software? The data from 20,160 chatsTogether with OMR Reviews we ran 20,160 chats across five AI models and eight software categories to see which sources AI uses for software recommendations. Around 81% of review platform retrievals go to multi-vendor pages, not individual vendor profiles.
Do personas change what AI recommends? Here is what 17,929 chats revealedWe ran the same funnel-builder questions across five AI platforms with eight buyer personas. Across 17,929 chats, persona context measurably changed which brands AI tools recommend, by up to 24 points.
