$1B SEO & AI Search Playbook from Pipedrive | B2B SaaS SEO & AI Search Strategy

In this deep dive, we’ll break down:

• Pipedrive’s content pillars covering every stage of the buyer journey
• Product-led content that feels nothing like the generic SEO remix content
• Owned/earned content that shapes their AI Search visibility

The best part? This is not rocket science. It’s absolutely possible to pull this off for your business as well.

But here’s what most teams miss: The key difference between doing SEO “okay” and doing it like Pipedrive is strategic clarity and relentless focus in the execution.

Interactive Miro Board with the full Pipedrive breakdown

Interactive Miro Board with the full Pipedrive breakdown (by Radyant)

Full video walkthrough of the Pipedrive breakdown

Podcast tip: Check out the conversation between Margus (Head of Web @ Pipedrive) and Niklas (CEO @ Radyant)